Back when I was a dot-com guru-in-training a little over a decade ago, one of the analysts at my consultancy sent around an email to the entire office describing her vision of the Internet: it wasn't an information super-highway, or the world's largest library, or a virtual shopping mall -- it was a giant party, and when you walked in, what you needed most was someone to play host, introducing you to the people you'd most like to meet. That was the gist of it, anyway.
The analyst was promptly laughed out of her job, and five years later, veterans of the early days would still derisively reference the infamous "Internet party" email, in their best "gee whiz" voices. The tacit message was that anyone naive enough to think of the web as something as frivolous as a party (as opposed to a more functional metaphor) lacked the skepticism, savvy and intellectual rigor to offer valuable advice to our clientele. A party, indeed -- what was this, 1995?!?
Well, in the days of 4chan and lolcats, the metaphor seems a bit more apt. In fact, the enterprising yucksters at Cracked.com have put together a pretty funny little video in which a bunch of Web 2.0 sites stage an "intervention" party for MySpace, which doesn't realize it's become obsolete. Worth a viewing, if you follow this stuff at all -- if nothing else, I think it aptly catches the mood of contemporary social network migrants, weary of jumping from roost to roost (or maybe I'm just projecting -- I've got to move into a new apartment on Friday).
UPDATE: The video was set to play instantly when the page loaded, and I don't want to inflict that on my readers, so if you'd like to see it, the link is HERE.