« Welcome to Yosemite, Brought to You by Verizon | Main | UMD R.I.P. -- Hurrah for Synergy! »

Better late than never: In-Game advertising article is published

The article Aram and I prepared for OMMA last week has finally been published: From Clumsy to Cool: Branded Entertainment and the Rules of In-Game Ads. Feedback is welcome...

Posted by on April 06, 2006 at 12:06 PM in Games, Marketing and Advertising, New Research |

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d834226d1c53ef00d8355fff7169e2

Listed below are links to weblogs that reference Better late than never: In-Game advertising article is published:

Comments

Verify your Comment

Previewing your Comment

Posted by:  | 

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment